Ahmed Riaz is a user experience designer with a background in developing physical and digital products, an expertise in visual thinking and a passion for making systems that dissolve into behavior.

Trained as an industrial designer and design strategist, he has a decade of experience leading and collaborating with diverse teams to bring big ideas to life.

Currently, he is working as a full time principal designer, often trouble maker, and occasional public speaker for the global design consultancy, frog.

His past adventures in design include researching air craft interiors for Gulfstream Aerospace, honing his skills as a professional napkin sketcher for the visual thinking company XPLANE and pushing the boundaries of online commerce for the internet pioneer eBay.

While not working behind the scenes for big corporations Riaz can be found developing tools to inspire design play in children around the world, writing a book on the craft of ideation or designing characters to make his kid laugh.